Donki, short for Donkihote/Don Quijote (ドンキホテ), is a chain of discount stores in Japan. They sell almost anything and everything, and at lower prices compared to what you'd find in other stores. For some, it's like a paradise squeezed between the floor and ceiling; for others it's a claustrophobic nightmare^^ But me, I love Donki, I went to at least one each and every day I was in Tokyo hehe (♥´౪`♥)
In any case, it's fun to walk around and see what they've got and how they make use of space! Some Donkis even have eateries and salons on certain floors. The Roppongi one even has a (non-functional) rollercoaster on its roof! The largest Donki is the one in Akihabara, which even has a theater. Most Donkis are multiple storey buildings, the floors usually sectioned into the type of goods sold.
This is the Ikebukuro Donki, near the East Exit of the station.
Donki at Shinjuku.
Take the exit leading to Shinjuku ALTA/Lumine EST. Cross the street towards ALTA, continue along the street, past MatsuKiyo, continue down and Donki is somewhere behind. The prices differ at different Donkis! For example EyeLabo lashes were 980yen at the Shibuya and Ikebukuro Donkis, but even more discounted at 798yen in the Shinjuku Donki! I think the Shinjuku Donki is more tourist-friendly? I saw more English signs compared to the other 2 Donkis I went to (but wasn't really paying attention because I know Japanese anyway^^)
Sadly, model-produced/gyaru brands like Candy Doll, Diamond Beauty, Jewerich, Eyemazing etc are hardly ever discounted anywhere. Donki included.
More lashes! There were at least 5 shelves of these in each of the Ikebukuro, Shibuya and Shinjuku Donkis. Seriously, you'll feel the temptation to reach for more when you're amongst these!
The official website: www.donki.com
There you can find a list of all the stores, which they have all over Japan, and even a few in Hawaii. If you're short on time, just go to the Shinjuku branch. It's relatively near the station and is quite large, and is more tourist-friendly.
Plus a lot of department stores have branches in Shinjuku: Takashimaya, Isetan, Mitsukoshi, Lumine (there are 3), Keio, Odakyu, Marui etc. Lots of gyaru/109 brands have branches in ALTA. There's also a national garden in Shinjuku: Shinjuku Gyoen. A shrine too, Hanazono Shinto Shrine. There's an 8-storey Tokyu Hands. Also, the main branch of Kinokuniya, (7 or 8 storeys?) is located in Shinjuku, right beside Isetan. So, lots of stuff to see and do in Shinjuku. Sadly I only had like 4 hours there so I didn't get to see much (´Д` )

















